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Find out more about Socloz 2023/2024 in Jérémie’s latest interview in Les Clés du Digital. The development of partnerships and the future extension of the Socloz solution and more, it’s all there!
Accueil < Boite à contenus < Customer Case Studies < [Customer case study] What omnichannel strategy did Finsbury implement to sell more of its store inventory?
What omnichannel strategy did Finsbury implement to sell more of its store inventory?
Creation of the brand
Employees
Stores
Countries
Creation of the e-commerce website
for every € invested
Finsbury was founded in the Northampton region of England, which is famous for being the birthplace of the Goodyear welted shoe. Founded by Jean-Pierre Dahan and David Cohen, the company then moved to Paris, France in 1986. The founders’ goal was to position Finsbury as the leading competitive brand on the market, offering premium quality shoes at a reasonable price. Because of the trendy designs of its creations, the brand quickly established itself as the new leader in premium men’s footwear for both traditional and modern customers. Then, in 2016, the brand launched a line of hand-patinated leather goods for men, following the example of the great luxury leather goods manufacturers.
We also manage our inventories better, customer satisfaction has improved and we have more and more omnichannel customers, who spend an average of €100 more per year. So we have had very good results!
Clément Fouillet, e-Commerce & CRM Manager at Finsbury Shoes
E-Reservation and Click & Collect
Omnichannel order management
Order taking - Mobile and desktop checkout
Clienteling
ERP/Cashier System: Cegid Y2
CMS: Prestashop
The Socloz E-Reservation system
More in-store traffic
A new buying experience for your customers
Up to 30% cross-sales by your sales force
More than 8 out of 10 people visit the store
Quick and easy implementation in just one month
Find out more about Socloz 2023/2024 in Jérémie’s latest interview in Les Clés du Digital. The development of partnerships and the future extension of the Socloz solution and more, it’s all there!
Jeremie Herscovic, the founder of Socloz and an omnichannel expert for over 10 years, shares with us his analysis of the market, its evolution and the “support” solutions with which you can be successful today!
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